The best type of app solves a problem that you didn’t even know existed.

MoodMe is that kind of app.

When we were brought on to the project, the brief was, well, brief: build a way for people to communicate with each other.

Communication is tough. Communication without getting into at least one misunderstanding is like trying to find a parking spot in Beverly Hills: you can get lucky, or you can get a pretty steep dose of reality, and when there’s the technology available to even out those odds, it’s worth using it.


iOS App

Android App

Mobile App

Mobile Development,
iOS App, and Android App

How was MoodMe created?

Our client came with designs mocked up in Canva for how she wanted it to look: sleek, fun, and colourful were the main points, so when it came to redesigning it in Sketch, we kept those elements front and centre. This is intended to be an app used by couples, so we wanted to make it playful, something unintrusive that can be used like a secondary impulse.

Armed with a working prototype in Sketch, designed by our in-house team, we went to work.

The problems with creating an app that works on so many different mobile devices are less obvious now than it was years ago - we’re more aware of how certain designs and apps look on each app store, and more capable of smoothing over the issues that we run into. Even then, apps like MoodMe always bring up new challenges.

For it to work as intended, functionality needed to be seamless: each mood had to work the same on every device, and we really needed to push the design in order to bring forward that element of playfulness. At its heart, MoodMe is an app that was created for communication, and we wanted no blips in the way it worked.

So we built a custom library. And then a few more, for good measure.

Sometimes, the stuff that is available isn’t good enough. The code doesn’t work as intended, or it doesn’t fulfil the scope of what your project wants to entail, so the only solution in those situations is to build custom.

How does MoodMe Work?

MoodMe is a technological mood ring.

Instead of working to put your feelings into words, all you need to do is pick from one of 400 meticulously-researched moods, and send it to your partner. There’s also over 150 intimate questions designed to start up and foster communication between the two of you, so if you’re ever struggling to start a conversation, you can just send one of our questions through.

The idea behind MoodMe is to make conversations easier, and to help with your emotional intelligence. We can all have days where we struggle to communicate what we want and what we feel, and MoodMe is created to fill those gaps when talking is too much, or when talking face to face isn’t available.

Who is MoodMe for?

Everyone! You don’t need any special circumstances to use MoodMe, and we’re currently undertaking beta testers to widen the range of people who can benefit from MoodMe, so if you want to download and leave a comment on how we can adapt, we’re always looking for constructive feedback.

MoodMe: Takeaways

MoodMe started out - as a lot of good apps do - as an experiment: can you bring emotions into tech and make something good out of it?

We think we did.

Apps, as a medium, are constantly changing. We have technology today that we can leverage to design things like AR filters and an emotions detector to make it easier for people who struggle to communicate, and the fact that we got to work with it to create something good is what is great about custom work: it’s never boring, and you get to build amazing things.

If you have an idea for an app that hasn’t been made, or you just want to talk about an app you have in your mind, drop us a line. We’re always interested to hear from you.